Monday, November 1, 2010

:: tired bones, or, running a business is freaking hard ::

by nine a.m. sunday morning, the printer was going. at 10 p.m. sunday night, it was still going and would continue to print until it ran out of ink, or paper, or both.

about 8 of those 13 hours i spent working right alongside -- sometimes going a bit faster than the printer, sometimes playing catch up with it.

it was great but at the same time it wasn't.

i've got more of the same to do today, and probably again tomorrow and possibly again on wednesday. but i've only got ten hours of sitter time over these next 3 days. sometimes it just seems too impossible. i mean, i don't have even a quarter of the business i'd like to see myself generating in the future -- i have big things in mind for up up creative -- and i'm already working myself to the bone.

last night i had to stop working early because i was just too. freaking. tired.

and it's not about prices, and it's not about exposure. it's about scalability. it's about figuring out how to do more with less -- less time, less redundancy... less of me, perhaps. this business stuff is hard, friends. so very hard. it's freaking awesome when you achieve certain things or surpass your own expectations, but a lot of the time it's just bone-tiring hard.