Saturday, June 26, 2010

:: ultra-eco wedding invitations ::



so the collection is all up, and now it's up to me to get the word out. the wedding market is saturated (to say the least) but i feel good about my new line and i think it'll do well if only i can get eyes on it. (so spread the word! tell your friends!)

why the emphasis on weddings of late? why have i worked so hard on this collection? well...

having returned home from a very strange wine and cheese event at a possibly stranger aquarium shop in the basement of a somewhat sketchy building, with an entire glass of red wine spilled down the front of my (favorite white) shirt by yours truly (trying to hold the plastic cup of wine while photographing some beautiful anemones was, i’ll admit, ill-advised), i had some revelations.

first: i can’t seem to turn off the inspiration. it’s everywhere. i need to capture it, channel it, and show it off.

second: i really need to develop some new wedding designs.

um, yeah. left field much? but rest assured: there’s a connection.

as i sat on the couch that friday night, chatting with my mother-in-law, who had been watching the kiddies while my husband and i went to the aforementioned bizarre fish-related mixer, we somehow got talking about how i’d become facebook friends with some of my wedding clients and how i had to get upstairs to the attic to finish up their programs and send them off in the morning and how even i was getting nervous-excited about their big event in a couple of weeks.
i’m kind of shy and sort of introverted, but man do i love making connections through my work. i love the emails i get when their stuff arrives – “they’re even more amazing than i could have hoped,” reads one recent note i received – and the times they come back with stranger and stranger requests – “you did such a great job with my stationery. do you ever make canning jar labels?”

but mostly i just really love to see all the personality that goes into weddings.

i myself was not your typical bride. oh, i blushed alright – people watching me and all. but i didn’t gush. i didn’t cry. i didn’t wear white.

after we got engaged (when brian proposed out of the blue as we walked to our crooked, crumbling columbus apartment one night, i had to double check, “are you asking?” just in case i had somehow misunderstood), our dear friends informed us, “your wedding is not about you. it’s about your families.”

for the next few months, i wasn’t very into planning the wedding. i didn’t really want to talk about it. occasionally i worried that that was a bad sign: that i must not really want to get married.

and then i realized: i did want to get married. my way. (and of course by my way i mean our way. of course.) my take on the whole thing was this: if we make it completely about us, if we make this wedding exactly what we want it to be and nothing else, then it will start to be about our families in a more complete way, and our families will love it all the more for that.
so we planned. we invited. we executed.

twenty-nine guests. one back yard for the reception and a nice restaurant for dinner. a ceremony we wrote ourselves, officiated by a close friend (we actually had to go get married privately in the morning with a judge so that the whole thing would be real). three gorgeous cakes and table centerpieces filled with green apples. and then a month later a giant (catered) picnic with hotdogs and hamburgers and all the salt potatoes we could eat, attended by all of our extended families, all of our friends from through the years. we got the best of both worlds and everything we wanted. we got the low-pressure wedding day and the high-impact celebration.

people still talk about how perfect it all was. how us.

my wedding collection is all about that. it’s all about you. it’s one part sugar and one part sass. it’s silly and serious and meaningful and just the tiniest bit irreverent. it’s about two real people making one real(ly big) commitment. it’s about showing off your personality and the personality of your union. it’s about starting wedded life with a bang. it’s about wearing a short dress if what you want to do is wear a short dress, or asking your guests to bring their own favorite songs to the reception for a truly eclectic (and possibly hilarious) play list.

it’s about details. it’s about connections. it’s about choosing invitations that can change things – how you feel about weddings, maybe, or how you think about the word “tradition.”

in a way this wedding collection is about juxtaposition. it’s about designs that look amazing at first glance but also invite further perusal. it’s about style and substance. it’s about being eco-friendly without (necessarily) hugging a tree. it’s about you and your guests. it’s about well-chosen fonts and small, organic details. it’s about invitations that are printed on professional quality papers with professional quality, non-water-soluble inks by the person you’re buying them from. it’s about knowing that two careful hands (and two discerning eyes) took the time to create your wedding suite for you.

i hope you love it as much as i do.

and of course there are some extra special things to note:

  1. these wedding invitations are available on papers that are either 100% recycled post-consumer waste or 100% cotton (tree-free). all of my envelopes are at least 30% post-consumer waste.
  2. all of the invitation designs are available in a postcard form printed on 100% cotton paper with water-insoluble inks (no running should they get rained on in your mailbox) – an elegant and supremely eco-friendly option for anyone looking for some major wow factor.
  3. i design, print, cut, and assemble all of my paper goods by hand. i recently decided not to outsource any of my printing in an effort to save waste (no print minimums, less overprinting, more control over how much paper is discarded as waste). and because i really like the making part.
so... which one's YOUR favorite?

Friday, June 25, 2010

:: pop quiz, hotshots ::


[ "yay!" by tanakawho on flickr-- see the creative commons license info here. ]

today is:

(a) my fifth wedding anniversary
(b) my son's third birthday
(c) the day of my big huge wedding collection release
(d) all of the above

yup. so much to do, so little time. just popping in to say hi and to tell you to go check the shops today (etsy here, up up creative here) to see all the wedding goodness (it's not all up yet, but it will be) and to let you know i'll be back here tomorrow with some birthday party pics.


(P.S. 40% off discount code good this weekend only to anyone who emails me directly (not in the comments, folks - you'll have to find the email link in the right sidebar - blogger won't let me link to it in the body of my post) by 11:59pm EST today (june 25th) with the name of the movie that inspired the title to today's post. i memorized the whole thing with my friend julie in high school and little snippets still surface in my daily life here and there, embarrassing as all that is to admit.)

Tuesday, June 22, 2010

:: spread the word: mini cyn ::



i interrupt this productive afternoon to bring you an important bulletin: i have a new favorite jewelry shop on etsy, and it is called mini cyn, and mini cyn is good.

despite how colorful my own work tends to be, my personal fashion tastes tend toward the super simple. i love nothing more than a white t-shirt. seriously. and brown leather sandals? my idea of perfection (which reminds me: i do not currently own a pair of brown leather sandals. why??).

all of this is to say that if you could use a jewelry shop to summarize your very essense, i think mini cyn would be the one that summarizes me.

Monday, June 21, 2010

:: get in on it, yo! ::


[ an invitation for the, um, temporal-order-ly challenged ]

hop on over to my flickr photostream to see all the fun wedding preview action going on there. i'm uploading over the next few days so go check out all the new, yummy goodness.

they'll be released in the shop on friday, my fifth wedding anniversary.

aww.

Sunday, June 20, 2010

:: peace & pictures ::





i figured out today what it is i like so much about taking pictures.

pictures are quiet.

it's like i can take a few snapshots of my loud, crazy, sometimes tantrum-filled days and suddenly they condense down into these lovely, quiet little smidges that carry all the good stuff and none of the frustration, resentment, anger, or confusion. no one is asking questions or crying, or if i happen to capture someone crying, they're doing so without any noise. without any argument or injury. the crying becomes both bearable and, often, sweet.

i think i'll be taking a lot more pictures this summer. i need a little more quiet.

Thursday, June 17, 2010

:: twinkly ::


[ bokeh - free texture, a photo by paloetic on flickr. see creative commons license info here and then download for free and use appropriately. ]

why no, that's not a completely random photograph. it's a photograph of lights. happy, sparkly lights.

i have a new intern (her name's sarah, she's in florida, i'm here in rochester. we're going to make it work a la tim gunn.) and i have a sitter who can work from monday at noon until she goes back to college in august.

fifteen glorious hours a week. except when she goes to new jersey to visit her boyfriend, like she's going to have more fun there than she would have with my excessively adorable offspring. those weeks it'll only be ten hours. ten glorious hours.

let me tell you, i'm happy. i'm happy to have the time to work. happy to have an intern to bounce ideas off of and to help me think creatively about some important things. happy that someone's going to play with evan while i work because he deserves to be played with while i work damnit. happy that we'll still have all kinds of mommy-kid time while i'll still get to develop this other thing that kind of makes me feel me-ish when mommying makes me feel not-me-ish.

yes yes yes i'm happy.

on some other day when i'm less sparkly and more introspective, remind me to tell you why searching for a nanny using a nanny agency is sort of like being on one of those reality shows where the endgame is marriage. sort of strange and surreal and constructed and with the added element of someone whose kind of up in your business. plus there's all this public judgment. and then at the end you're still somehow supposed to know, yes! this person is the one! i'm positive! here's my $1000 that says i'm positive.

no likey, here. no likey one bit.

Wednesday, June 16, 2010

:: more more more ::




so here we go. i think i'm starting to really like some of these. you? and what do you think about straight on versus taken at an angle? i have reasons of my own for preferring the angle, but they are not aesthetic reasons so i won't go into it and instead i'll poll you. do share.

Tuesday, June 15, 2010

:: not a royal we ::



so. what do we think about this? the background, not the invitation. although i'll take your thoughts on this uber-sleek, ultra-modern invitation, too, if you're so inclined.

Monday, June 14, 2010

:: new favorite wedding gift ::

it's wedding season again. know how i can tell? people are ordering these:



these cool concert poster-inspired art prints (printed in super-amazing pigment ink on 100% cotton (tree free!) paper) were originally created as a wedding gift for my sister back when she got married, but i couldn't resist putting them in the shop and man am i happy i did. i love love love making these and seeing them all gorgeous and printed before they go out to happy couples around the world.



this is a slightly customized version i made for my cousin's wedding this past weekend (kids only. out of town. i haven't felt so rested in at least a year.) i went to their registry, found the comforter they had registered for, and chose colors from the comforter for the print. it turned out amazing and i so so so hope they love it.

** one more thing: i've been experimenting with different backgrounds for my product photos. i think i really just like the white i've been using all along, but i'm wondering what you think... be a good sharer in the comments below, please.

Friday, June 11, 2010

:: trying something new ::

years ago, i switched from blogger to wordpress because i wanted to be able to reply to comments via email. then i switched to wordpress.org because i wanted CONTROL, baby. and then my entire blog disappeared and i fled to blogger once more. but here we are four years after i started that first blogger blog and i still can't reply to comments via email.

lame.

so i just installed a new comment system (it will only work on new posts otherwise all of my old comments will be obliterated, which ain't cool). leave me a comment so i can test it.

THANKS!

Tuesday, June 8, 2010

:: zoom out ::

i'm working hard, cruising through some client design work, printer shushing in the background like skis through fresh powder (i have no idea if this is a good metaphor or not -- i have never skied through fresh powder -- but i do know my printer is shushing) so i can't stop by the blog long, but since i was so cranky over the weekend i just thought it was only fair to stop by tonight and say that things are pretty good.

i'm still way crunched for time, but my attic studio is about 70% not a disaster, i sent off several important and long-standing orders over the last few days, i had a great day in the etsy shop today, and just now, working on a brochure design for a client i had one of those moments when you sit back, or zoom out in this case, and make that weird face you make when you're surprisingly impressed, kind of like a frown but nodding your head all the while, and then i said aloud, "huh. that looks awesome."

yay. here's to your own good zoom out moments. when you have them, do share.

Sunday, June 6, 2010

:: twenty minutes more ::


[ image: sometimes, a photo by erin tyner. if you haven't seen erin's work, you're missing out. i so totally love her photographs. for more ET goodness, see her flickr photostream. ]

so here i am. sunday afternoon in a house all to myself with nothing but time to work and work to do.

but i'm blogging.

because i'm feeling so discouraged and overwhelmed.

and i'm hoping that maybe blogging will help me feel better so i can just get the heck on with things.

life is crazy right now. if you follow me on facebook or twitter you've probably caught snippets of the insanity. brian's working in a new court (a step up the ADA ladder) and he's on intake right now, which means that all non-felonies in the city go through him. translation: 13-15 hour days. alternate translation: work-at-home-mommy HELL.

plus there was the accident, and evan's almost three and um, yeah, three is so much worse than two.

i don't have the time to accomplish even 3% of the things i need/want to accomplish and i just feel so frustrated. i'm turning away clients i'd really love to take on, i'm struggling to find the time to print and photograph and list my whole big set of new wedding designs (i have found the time to design them over the last five months). i don't have a nanny yet, which means i haven't been able to hire an intern. i had such high hopes for this spring and here i am watching spring turn to summer and i just wonder how to keep it all up.

i have even considered closing up shop for the summer or something, which brian vetoed sternly, but it's so frustrating not being able to do things the way i want to.

like this wedding thing. for five months i've been planning the new line, designing the invitations, planning how to make the launch a big splash that will attract attention. i've been wanting to make this video and to make the blog rounds with some giveaways. i have a very specific list of tasks that need to be accomplished and i just. can't. get them. done.

i'm losing momentum.

i really don't like losing momentum.

my brain feels about like my attic studio looks, which is like a tornado swept through town and blew open my windows/ears and scattered my belongings/thoughts. in order to print i have to stretch a USB cable across the room to my computer so that i either have to fosbury-flop over it or pee-wee-herman under it to move about the attic. i want to take the time to get it organized but that really honestly would require closing the shop for a few weeks.

bitch bitch bitch.

moan moan moan.

so yeah. that's where i am. and now that i just spent twenty minutes writing this supposedly cathartic and clarifying blog post, all i feel is twenty minutes more crunched for time.

oh well.

Thursday, June 3, 2010

:: i want YOU to help me be more awesome ::


[ image: "i want you to want me" ring by silvermadestudio on etsy ]

friends and neighbors, i need some volunteers.

+ i need a few good folks to help come up with names for colors. sounds weird, i know, but i could use the help and it would be a fun little project requiring only your imagination. and your eyes to see the colors. and your fingers to type the names and send them to me. but nothing else i swear.

+ i need someone to help me make a video. we're talking clever, catchy, and simple. if you're at all interested in helping me (and you have some kind of clue), please email me and i can give you more specifics. i kind of want to have it done, um, let's just say soon. (by the end of the month??)

discounts in the shop, public praise, and my undying devotion to all helpers. first come, first served. i'll take the first three color namers and the first (somewhat qualified) video maker.

for those of you who don't get chosen, i'll have some more helper-type projects coming down the line soon.